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Setting up cross and upsell products

Goal

To add cross and upsell products (accessories, alternatives, related products, options and parts) to an existing product in the PIM module ensuring that customers are encouraged to explore complementary or higher-end products.

Step 1: Locate the Product

  1. Navigate to PIM > Products & Clusters.
  2. Search for the product by name or product code.
  3. Click to open the product.

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Step 2: Access Cross & Upsell Options

  1. In the product screen click the Storefront tab.
  2. In the sidebar find the Cross & Upsell / Accessoires section as an example first.

There are two methods to add products here:

  1. Add products: Add multiple products directly, all of which display on the product details page.
  2. Add product group: Create groups containing multiple products.

Cross and upsell cu2

Step 3: Add Products

  1. Add Products:
    1. Click Add products.
    2. Select the desired product(s).
    3. Click add products to confirm.

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  1. Alternatively, Add Product Group:
    1. Enter a name for the group and save.
    2. Click add products on the right side of the group name.
    3. Select the desired product(s) and click add products.

Cross and upsell cu4

Step 4: Confirm Changes

  1. The changes are automatically saved. Both the added product and product group are displayed in the image below.

Cross and upsell cu5

Best Practices

  • Check whether the changes were applied successfully by browsing your front-end (portal / webshop).